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QimmaGlobal Training

Digital Marketing & Social Media: Advanced Level

Administration, Communication & Customer Service

  • QGT-ADM-125
  • Advanced
  • 5 or 10 days
  • Online · Classroom · In-house

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Course overview

Digital Marketing & Social Media: Advanced Level is an advanced programme for experienced practitioners in Digital Marketing & Social Media. It covers the principles, the requirements of international service and communication best practice, and the practical methods used on site, with case studies from operations in the Gulf, Africa and worldwide. Available online, in the classroom in 60 cities, or in-house.

What participants will be able to do

  • Explain the principles, terminology and scope of Digital Marketing & Social Media
  • Apply the relevant requirements of international service and communication best practice
  • Apply advanced analysis methods to real operating data
  • Recognise common problems, risks and root causes and choose the right corrective action
  • Prepare an improvement plan for their own site or organisation

Who should attend

Designed for administrative staff, executive assistants, marketing, sales and customer-facing teams with at least three years of experience.

Course outline (5 days)

  1. Day 1: Core principles revisitedFast review and recent changes in international service and communication best practice
  2. Day 2: Advanced analysis methodsDetailed techniques, data interpretation and calculations
  3. Day 3: Design and performance optimisationImproving reliability, efficiency and cost
  4. Day 4: Troubleshooting complex casesDiagnosing multi-cause problems from field data
  5. Day 5: Risk, decisions and integrationBuilding a risk-based plan and presenting recommendations
What the 10-day edition adds
  1. Day 6: Applied project, part 1Apply the week-one methods to a case from your organisation
  2. Day 7: Data and digital toolsSoftware, spreadsheets and digital tools used in practice
  3. Day 8: Lessons from incidents and auditsWhat investigations and audit findings teach
  4. Day 9: Applied project, part 2Complete, test and refine your solution
  5. Day 10: Presentations and final assessmentPresent to the group and complete the final assessment

Training method and certificate

Interactive sessions, practical exercises, case studies and pre- and post-course assessments. Participants receive a Qimma Global Training certificate of completion stating the training hours (30 hours for 5 days, 60 hours for 10 days). Delivered in English or Arabic.

Dates 2027–2030

None of these dates work? We run this course for your team on the date and in the place you choose.

DatesCityDurationFee
15–26 Mar 2027Luanda Classroom10 days$9,900Register
17–21 May 2027Geneva Classroom5 days$5,500Register
31 May – 11 Jun 2027Amsterdam Classroom10 days$9,900Register
14–18 Jun 2027Athens Classroom5 days$5,500Register
23 Aug – 3 Sep 2027Online (live) Online (live)10 days$5,500Register
6–17 Mar 2028Vienna Classroom10 days$9,900Register
20–24 Mar 2028Barcelona Classroom5 days$5,500Register
17–28 Apr 2028Amsterdam Classroom10 days$9,900Register
1–5 May 2028Paris Classroom5 days$5,500Register
6–17 Nov 2028Online (live) Online (live)10 days$5,500Register
15–26 Jan 2029Nairobi Classroom10 days$9,900Register
29 Jan – 2 Feb 2029Houston Classroom5 days$5,500Register
3–14 Jun 2029Muscat Classroom10 days$9,900Register
11–15 Jun 2029Frankfurt Classroom5 days$5,500Register
26 Nov – 7 Dec 2029Online (live) Online (live)10 days$5,500Register
4–15 Feb 2030Kuala Lumpur Classroom10 days$9,900Register
18–22 Feb 2030Dublin Classroom5 days$5,500Register
5–16 May 2030Algiers Classroom10 days$9,900Register
9–13 Sep 2030Brussels Classroom5 days$5,500Register
16–27 Sep 2030Online (live) Online (live)10 days$5,500Register

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